Chicago SEO Services Company
If you are looking for a Chicago SEO company to take you to the next level, look no further. We’ve been creating and implementing expert SEO campaigns for Chicago clients since 1997.
Every Chicago SEO services agency is held to a high standard, which is why we are a specialist in strategy, keyword research, on-site/off-site optimization and content marketing.
Your campaign will stay focused on lead generation – that’s what makes SEO pay. If you’ve been wondering whether you’ve been getting your money’s worth, we can help.
Search Engine Optimization Done Right
You Get a Complete Campaign, Not Bits and Pieces
Whether your SEO campaign is local or national, a wide range of activities is needed to produce the best results. We cover all of the bases, not just one or two. This is what makes us a truly full-service SEO agency in Chicago.
We believe the best SEO client is a knowledgeable, well-informed client. Our reporting and day-to-day communication are clear and detailed, so you know what kind of work we are doing and what we are hoping to accomplish. At all times, we welcome your input, feedback, questions and concerns.
Validated Sales Leads, Not Confusing Data
The biggest difference in our Chicago SEO firm is our unique system of lead validation. Instead of reporting on “conversions” – leads, spam, misdials and other non-lead data – we identify and report true sales leads in real time. This enables you to review leads while they are piping hot, and evaluate your campaign with utmost accuracy.
Being in a highly specialized niche, we didn’t think SEO would help us generate leads, and we are happy to report that Straight North proved us wrong!
Why You Need an Expert SEO Agency Like Straight North
SEO has always been a rapidly changing industry, but never more so than now. When companies try to manage local or national SEO campaigns in-house, they run a great risk of using outdated techniques that sabotage results and waste precious marketing dollars. Because Straight North's core business is SEO, our priority is not only to keep our expert staff up to date on developing SEO trends, but also to give them the time and freedom to brainstorm, experiment and contribute to setting trends.
To stay ahead of your competition in the ferociously competitive world of SEO marketing, you need a campaign that outsmarts the competition, not necessarily outspends it. Here are a few important SEO developments we help you leverage to vastly improve your local and national search engine visibility.
1. Local Search Optimization
If your business is based in or serves Chicago, high visibility for target keywords enables you to influence a market almost 10 million strong. No matter what local markets you serve, many new local optimization techniques and refinements are available to give you an edge over the competition. These include:
- Launching a Google Plus company page, properly set up, updated and managed
- Using structured data, to allow key content on your Web pages to appear in visibly prominent sections of Google search results.
- Obtaining brand mentions and citations. Even without links, these carry greater weight than ever with Google.
By focusing on high-value activities such as these, rather than outdated, ineffective ones, we keep our clients' SEO campaigns continuously improving in the two areas that count most: generating qualified website traffic, and generating leads/online revenue.
2. Mobile Optimization
For every local SEO campaign and most national/global campaigns, a mobile-friendly website is now essential. Why is this the case? First, consider that Google has stated 50% of local searches have local intent. Second, consider that mobile Internet access now exceeds desktop access, and the gap is widening. Finally, consider that within the last year Google has significantly updated its search algorithm to reward mobile-friendly Web pages.
Straight North's staff is not only expert in SEO, but also in responsive (mobile-friendly) website design. Our production pipeline has been full of Web design and development projects since we opened, and this uniquely positions us to make the most of mobile SEO opportunities, to help you generate more traffic and leads.
3. All the Expert SEO Talent Right Here, Under One Roof
One major challenge both in-house and agencies face is having all the necessary talent to execute an SEO campaign competently and completely. As mentioned above, our service mix of SEO and Web design and development has allowed us to nurture an expert staff of specialists in all of the necessary areas. These include:
- Copywriters and editors. We produce content for SEO campaigns and website projects, giving our in-house writers and editors experience in every conceivable business style and marketing objective.
- Web designers with expertise in all phases of mobile-friendly design, CRO (conversion rate optimization) and UX (user experience). Benefit: Our SEO clients have website pages and customized campaign landing pages that convert traffic into business.
- Front-end and back-end Web developers, important for making SEO-critical updates to client websites.
Looking for the best SEO company? Call us today at 855-883-0011 or request a quote online.
Straight North - Chicago
211 W. Upper Wacker Drive, Suite 1800
Chicago, IL 60606