Your Guide to SEO Penalty Services
Google imposes two types of penalties: a manual action and an algorithmic penalty. Manual actions are issues flagged by Google’s algorithm that trigger a member of Google’s spam-fighting team to review the issue. If it is determined that the issue violates Google’s quality guidelines, a penalty will be imposed on your website and you will be alerted within Google Search Console. An algorithmic penalty is triggered when Google’s algorithm identifies an issue and automatically imposes a penalty on your website without any notification. These are often identified by a precipitous drop in keyword rankings and organic traffic.
Penalties can affect an entire website, a section of pages or a specific page and result in the affected pages no longer appearing in Google’s search results. Specific items that trigger a penalty include user-generated or third-party spam, unnatural links to and from your site, content without much value, keyword stuffing and more. Bad links and poor content — blatant attempts to manipulate Google’s search results — cause the majority of penalties today. After analyzing links to identify any issues, our Google penalty service team works hard to disavow the bad ones without inadvertently disavowing the good ones. In addition, revising or replacing irrelevant website copy with high-quality, informative content that meets Google’s standards is well within our capabilities.