Through the power of search engines and a winning SEO strategy, you can gather leads to help boost your success as a realtor.
Realtor SEO: What Works
How do you create the organic traffic needed to grow your real estate business? Here are the SEO strategies that, when implemented properly, will push your real estate website to the top.
Work to Elicit Positive Reviews
Positive reviews are helpful in building a real estate business. Not only do they build trust, but they also boost your SEO efforts. Search engines will boost your rank after recognizing that your services are highly rated, and those reviews connect to your website. Talk to your realtor SEO company about strategies designed to elicit a greater number of reviews.
Your potential buyers and sellers are searching for a realtor or a home on their smartphones. If your site isn’t mobile-friendly, you’re losing that search traffic. Google knows it, and penalizes sites that aren’t mobile-friendly. Bottom line: Restructure your site to work on mobile devices.
Analyze Keywords Effectively
Your site’s keywords and content play an important role in real estate SEO, so you must be smart about implementing these elements. Choose keywords that are locally targeted, have little competition and high search volume. Your realtor SEO firm will help you perform a keyword analysis to select the right keywords