Set the Trap
Look, investment marketing works only if you’re aggressive. You can lay as many breadcrumbs as you want, but sealing the deal takes a little more work. After all, you’re asking for both money and patience.
An investment marketing services plan should include Internet marketing tactics that inspire confidence. If they see that you’re aggressively courting them, it bodes well for how you’ll put their money to work. In addition to smartly executed SEO and PPC, you want succinct and effective messaging.
Once you’ve got their attention, you have to keep it. An attractive and functional web design can be an effective closer — or if done sloppily, it can be a deterrent. A seasoned investment marketing company will know how to speak their language, using just the right messaging and visual appeal.