95 percent of consumers have searched for a local business online. For most, it is the first place people go to look for the services they need and want. They also use the Internet to ask and tell others about local service providers.
SEO is the process of getting the search engines — such as Google — to rank your site higher so you’re more visible and get more traffic online. It’s the virtual version of locating your business on Main Street. Using search engine optimization (SEO) to build a powerful online presence will help your company attract more and better leads by helping people find and share your business online.
A contractor SEO company will use many techniques to help your company get listed higher on Google than your competitors. Or, if you have the time, you can implement some of these yourself. Here are a few simple ways to start.