Know Your Audience
Virtually everyone uses computers, so you want your marketing messages to reach everyone, right? Wrong! That is, if you want to maximize your computer repair marketing ROI.
Rather than sending generic messaging, target your ideal client instead. Do you prefer to work with businesses or consumers? Do you have a computer repair specialty? Do you enjoy working with a particular demographic such as the elderly, or for a particular industry? Getting specific in your marketing will help you attract more of the customers you really love to work with, and fewer of the ones you don’t.