Charlotte PPC Management Services

If you’re in search of the best PPC management company in Charlotte, you have arrived. Straight North has been producing successful campaigns for its clients since PPC started in 2002.

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To maximize conversion rates and reduce cost per conversion for your Charlotte paid search, we apply imaginative strategy and precise execution to your campaign. We deliver a campaign that produces a concrete return on investment.

Your Straight North PPC campaign will feature expert execution, continuous testing and refinement, and transparent work and communication.

Why Our Charlotte PPC Company Is the Best

Experience & Expertise
Our full-time, in-house team of top PPC professionals is trained in every facet of campaign execution: strategy, Google AdWords and Bing Ads, creative, design, development and analytics. Your campaign will have every piece in place – not bits and pieces that add up to nothing.

Real-time Lead Visibility
We are the only Charlotte PPC company that validates leads in real time and reports them to you on an easy-to-use dashboard. Our unique system allows you to review sales leads quickly, and also to understand exactly how well your campaign is delivering. See our lead validation infographic to learn more.

Clear Communication & Transparent Reporting
We want your Charlotte business to know exactly what PPC work we are doing for you, why we are doing it, and what value it is producing. We believe an informed, involved client is the best client, and we always welcome your questions and input.

A proven partner trusted by the biggest names in the industry:

How Our Pay Per Click Marketing Campaigns Work

Our team of PPC specialists, led by a dedicated account manager, reviews campaign results using real-time data and makes adjustments aimed to continuously improve your conversion rate and reduce cost per lead. Areas of greatest impact include:

  • Search engine emphasis. Put more effort into Google or Bing, depending on which is generating the lower cost leads.
  • Campaign emphasis. Increase budgets on more effective campaigns.
  • Ad group. Put more focus on top-performing ad groups.
  • Keyword match type. Emphasize match types that are generating the most leads.
  • Keywords. Focus on keywords that generate the most leads.
  • Ad Scheduling. Target the campaign to the days and times that generate the most leads.

Key to your success: We assign a dedicated account manager to your campaign, someone with exceptional PPC experience and excellent project management and communication skills. Our account manager holds the program together, organizing and monitoring all campaign activities and is your main point of contact for day-to-day communications and monthly reviews. PPC advertising is hard work, but pays off by allowing you to jump to the head of the line on Google and Bing – a faster route to generating leads than SEO. With the proper budget and strategy, you obtain immediate high visibility for even the most competitive and ROI-generating keywords.

Ready to Make Every Click Count?