Why? Before you can help people through acupuncture service, they have to know about you. The better you market your services, the more people you can help with your expertise. That’s where acupuncturist marketing comes into play.
Benefits of Working With an Acupuncturist Marketing Company
Whether you fly solo or are part of a large holistic health facility, when you want to spread the word about your services, you can benefit from the help of an acupuncturist marketing agency. An acupuncturist marketing firm can create tailored marketing strategies for you to showcase to your target audience. The benefits are:
- Generating more leads
- Reinforcing your branding
- Increasing website traffic
- Increasing business authority and credibility
- Connecting with more people you can help
Some of the clients we’ve developed an updated web presence for:
Keys to Acupuncture Marketing
To help you understand more about how marketing for acupuncturists works, here’s a look at some key strategies involved in acupuncturist marketing services.
- Create a responsive web design. Internet marketing starts with a strong website, one that’s keyword-optimized, clearly organized and responsive (meaning it works optimally on a variety of devices). An acupuncturist marketing company will build a robust website that can generate more leads — and business.
- Use SEO and PPC to increase online traffic. Once your website is up and running, the next step is to get people to visit. SEO and PPC are search-engine strategies that seek to attract visitors when they’re looking for acupuncturists in your area.
- Take advantage of email marketing. Through email campaigns, you can stay in touch with current clients, connect with new clients, promote new services or specials, etc. It’s a great way to build and maintain relationships with your audience.
- Participate in local events. From fundraisers to parades to health fairs, businesses such as acupuncturist offices can see good marketing results from local outreach. Since people in your community are the ones you’re trying to attract, being among them is a perfect opportunity to connect.
- Host local events. Another way to draw local business is by hosting conferences, seminars and fairs at your facility. Whether you provide a free workshop on “natural pain management” or have a dietician talk about meal plans, you can use these events to establish yourself as a health authority in the community, while also familiarizing people with your office.
- Connect with community leaders. Consider forming a group of like-minded professionals in your area, meeting regularly for support and to brainstorm business ideas. These partnerships not only keep everyone motivated, but they also create connections with businesses that can promote one another.
If you’re interested in learning more about marketing for acupuncturists and how it can impact your business, call Straight North today at 855-883-0011 — or request a quote to learn more.