Medical Internet Marketing & Web Design Services
Attract New Patients with a Medical Website Design and Internet Marketing Campaign.
Donna’s 13-year-old son takes a soccer ball to the face and cracks a tooth at a game 50 miles from home. In a near panic, she searches for a dentist on her smartphone. The first Google result she clicks on takes her to a website with text so tiny she can’t read it. The next result takes her to an easy-to-use website with huge text at the top that reads, MAKE AN APPOINTMENT. An hour later her son is ready for the next soccer game.
Since 1997, Straight North has helped healthcare companies attract new patients and sell more services through our highly effective healthcare digital marketing and website design. Our clients include:
- Cancer treatment centers
- Clinic services
- Cosmetic surgeons
- Healthcare companies
- Immediate care centers
- Local, regional and national healthcare organizations
- Nursing care providers
- Specialized medical practice offices
- Testing laboratories
SEO for Doctors
SEO (search engine optimization) is a critical component of SEM (search engine marketing) for a medical practice, since high visibility on Google and other search engines is the surest way to reach new patients who are ready to schedule an appointment. Think of our medical and dental SEO services as wellness for your website so it can perform at its peak.
PPC for Healthcare
We have been very successful in using Pay-Per-Click (PPC) campaigns for doctors, hospitals and dentists to promote services ranging from teeth whitening to back pain consultations to emergency care.
Dental Internet Marketing
A dental practice thrives with a full suite of SEO, PPC and responsive Web design services. Straight North has decades of experience helping dentists increase appointment scheduling, promoting important services and building stronger patient relationships.
Display advertising campaigns show users an ad when they visit a website in a related field, or after they have visited your website. Done properly, display advertising is an extremely efficient way to generate new appointments and other types of inquiries.
Responsive Medical Website Design
A responsive healthcare website adjusts automatically for optimum display on desktops, tablets and smartphones. We build them regularly for healthcare firms — and they are essential. More and more, people use smartphones to go online for medical research, check medical practice hours and book appointments. Without an easy-to-use mobile website, your organization will lose scores of opportunities day in and day out.
Here are the Benefits of Partnering with Straight North — An Agency that Specializes in Healthcare Internet Marketing
Because we are so familiar with the marketing challenges of healthcare organizations, we bring a lot to the table:
- Our campaigns are conducted with clinical precision. We begin each campaign with a site audit, keyword research, and analysis of the links pointing to your site. We cover every detail, use documented processes in our execution and provide detailed, easy to understand reports.
- We understand common patterns in medical search queries. Patients often start with searches related to symptoms, proceed to researching conditions, followed by keywords about treatments, and ultimately search phrases looking for a provider. Our familiarity with these patterns helps us position you as a resource to patients at key points in their path to scheduling an appointment or requesting a consultation.
- We understand the language of healthcare. Our copywriters help you create content that resonates with patients.
- Our Internet marketing strategies are outcome focused. We zero-in on getting new appointments and generating inquiries about your key services.
Interested in learning more? Give us a call today at 855-883-0011 or request a quote online.
A Proven Track Record of Success in the Healthcare Industry
Check out some of the places where Straight North has produced mentions for our healthcare clients:
- The Organic Trade Association
- America Walks
- The American Holistic Health Association
- The American Nutrition Association
- The American Osteopathic Association
- And many, many more …
Please contact us at 855-883-0011 to discuss your internet marketing needs. We are eager to learn more and see if we can help you.