SEO Case Studies
ABOUT DONALD A. GARDNER ARCHITECTS
Donald A. Gardner (DAG) is an award-winning architectural firm specializing in pre-design house plans. DAG retained Straight North to implement an SEO campaign to improve the quantity and quality of on-site conversions.
- Build new, relevant content for home-style pages to bring in traffic for related searches
- Increase organic traffic and improve on-site conversions
- Developed content for home-style pages optimized for long-tail keywords
- Created monthly blog topics related to DAG’s services and trending industry topics
83 + 104 = SUCCESS
Our campaign has produced an 83 percent increase in organic traffic to the targeted site pages, and a 104 percent increase in new organic visits.
Revenue from blog-generated leads is up 32 percent, and the blog conversion rate has improved by 111 percent.
BREAKING THE $100K BARRIER
DAG’s monthly revenue from organic traffic recently eclipsed $100,000 for the first time.