Remarketing
Increase Conversions with Remarketing
Would explosive growth in sales and new customers help your firm? If so, it’s time to start remarketing. Studies show that remarketing – marketing to existing customers and unconverted website visitors – can increase conversion rates 50% or more. Straight North offers:
- Remarketing strategy planning
- Display ad design
- Ad placement and management
- Tracking and analytics
Every e-commerce or lead generation site needs remarketing, period. Call us today to schedule an introductory meeting with our senior management team.
866-416-2084
Let us help you reach your market >
The Critical Importance of Remarketing
Anyone with a month’s worth of sales or marketing experience knows your best prospect is an existing customer. Almost as good is the prospect who has had some interaction with your brand. A distant third – prospects who never heard of you.
Strangely, most Web marketing strategies focus on converting those third level prospects, while ignoring existing customers and previous site visitors. As a result, a conversion rate of 2% - failing 98% of the time - is considered stellar performance.
You can do much better! By remarketing, companies redefine success by targeting ads specifically to people who know your brand, like your brand, and buy your brand. Remarketing programs have boosted conversion rates by 50%, 100%, or more. Increases of that magnitude generate explosive sales growth and transform marketing ROI.
How Remarketing Works
- Existing customers and site visitors are identified and tracked
- Ads are created that display to these users when they visit other websites
- Conversions are tracked to determine which ads and sites are delivering the best ROI
- Remarketing program is refined
If remarketing is so simple and produces such great results – why don’t more companies do it?
Great question! Here’s why:
- The company doesn’t know remarketing exists
- The company’s marketing agency doesn’t have the expertise to craft a program
Because Straight North is committed to producing outstanding marketing ROI for clients, we have become expert in the science of remarketing. Get an edge on the competition, improve conversions and increase sales now by adding a remarketing program to your marketing mix.
Call us today to schedule an introductory meeting with our senior management team. 866-416-2084
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