Corporate Brand Positioning
Will the prospect call you with the big order, or your competitor? It usually comes down to who has the best brand.
To learn more about our Corporate Brand Positioning
Without a strong brand, your firm is fighting with two hands tied behind its back.
What Is Corporate Branding, Anyway?
At long last, the perfect prospect, the one you’ve been pursuing for months, has a requirement for your $250,000 system. The firm’s Purchasing Director remembers reading or hearing about what could be the perfect source, picks up the phone, and calls … your competitor.
Your brand explains who you are, what you do, and why you do it better than anybody else. It is a salesman that never sleeps. Our Chicago graphic design agency will help you forge a powerful and consistent brand that captures the attention of key prospects and inspires them to take action.
Our corporate brand positioning services are important if you are:
- Undergoing a business model change
- Struggling with an inconsistent brand
- Lacking a well defined brand
- Searching for ways to communicate your brand
The elements of a consistent brand:
Why Straight North: Branding Is in Our Blood
Because we are involved with all facets of Internet marketing, from email marketing to website design, a discussion of corporate brand positioning enters into virtually every phase of every project we touch. By necessity, our strategists, designers, copywriters, wireframers and developers have an acute sense of what it takes to make your brand memorable and meaningful. We have to make your brand work – it’s essential to our success, and more importantly, yours.