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	<title>Comments on: Trust Me</title>
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	<link>http://www.straightnorth.com/blog/trust-me/</link>
	<description>Internet Marketing, Branding and Web Development for B2B</description>
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		<title>By: Brad Shorr</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3014</link>
		<dc:creator>Brad Shorr</dc:creator>
		<pubDate>Mon, 13 Oct 2008 11:23:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3014</guid>
		<description>Jim, Every time a government representative speaks on the crisis, the market averages drop about 3%. So far none of the fixes have fixed anything.

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Brad Shorrs last blog post..&lt;a href=&quot;http://www.wordsellinc.com/blog/marketing/eye-popping-marketing-insights-from-scrambled-toast/&quot; rel=&quot;nofollow&quot;&gt;Eye Popping Marketing Insights from Scrambled Toast&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Jim, Every time a government representative speaks on the crisis, the market averages drop about 3%. So far none of the fixes have fixed anything.</p>
<p><abbr><em><abbr><em>Brad Shorrs last blog post..<a href="http://www.wordsellinc.com/blog/marketing/eye-popping-marketing-insights-from-scrambled-toast/" rel="nofollow">Eye Popping Marketing Insights from Scrambled Toast</a></em></abbr></em></abbr></p>
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		<title>By: Jim Gaudet</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3013</link>
		<dc:creator>Jim Gaudet</dc:creator>
		<pubDate>Sun, 12 Oct 2008 14:42:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3013</guid>
		<description>Testing back...

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Jim Gaudets last blog post..The Secret - Do you believe?&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Testing back&#8230;</p>
<p><abbr><em><abbr><em>Jim Gaudets last blog post..The Secret &#8211; Do you believe?</em></abbr></em></abbr></p>
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		<title>By: Brad Shorr</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3012</link>
		<dc:creator>Brad Shorr</dc:creator>
		<pubDate>Sun, 12 Oct 2008 12:35:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3012</guid>
		<description>Test</description>
		<content:encoded><![CDATA[<p>Test</p>
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		<title>By: Jim Gaudet</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3011</link>
		<dc:creator>Jim Gaudet</dc:creator>
		<pubDate>Fri, 03 Oct 2008 14:26:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3011</guid>
		<description>The Sec of Treasury and the Bank Employees. The Sec will have free rain to spend the money the way he wants to, and the Bank Employees who misspent the money last time will not be penalized.

If I understand correctly,

~ Jim

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Jim Gaudets last blog post..&lt;a href=&quot;http://feeds.feedburner.com/~r/TheJimGaudetBlog/~3/409867833/Presidential_Pumpkins_Display_Your_Candidates&quot; rel=&quot;nofollow&quot;&gt;Presidential Pumpkins: Display Your Candidates [Digg]&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>The Sec of Treasury and the Bank Employees. The Sec will have free rain to spend the money the way he wants to, and the Bank Employees who misspent the money last time will not be penalized.</p>
<p>If I understand correctly,</p>
<p>~ Jim</p>
<p><abbr><em><abbr><em>Jim Gaudets last blog post..<a href="http://feeds.feedburner.com/~r/TheJimGaudetBlog/~3/409867833/Presidential_Pumpkins_Display_Your_Candidates" rel="nofollow">Presidential Pumpkins: Display Your Candidates [Digg]</a></em></abbr></em></abbr></p>
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		<title>By: Brad Shorr</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3010</link>
		<dc:creator>Brad Shorr</dc:creator>
		<pubDate>Fri, 03 Oct 2008 12:39:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3010</guid>
		<description>Jim, Who exactly are you referring to? The Treasury Dept? Congress? The Federal Reserve?

Karen, The former mayor of Detroit is sure a poster child for poor leadership. Chicago and Illinois state government are anything but inspiring. Sad.

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Brad Shorrs last blog post..&lt;a href=&quot;http://www.wordsellinc.com/blog/blogs/thank-you-silent-readers/&quot; rel=&quot;nofollow&quot;&gt;Thank You, Silent Readers&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Jim, Who exactly are you referring to? The Treasury Dept? Congress? The Federal Reserve?</p>
<p>Karen, The former mayor of Detroit is sure a poster child for poor leadership. Chicago and Illinois state government are anything but inspiring. Sad.</p>
<p><abbr><em><abbr><em>Brad Shorrs last blog post..<a href="http://www.wordsellinc.com/blog/blogs/thank-you-silent-readers/" rel="nofollow">Thank You, Silent Readers</a></em></abbr></em></abbr></p>
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		<title>By: Karen Swim</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3009</link>
		<dc:creator>Karen Swim</dc:creator>
		<pubDate>Fri, 03 Oct 2008 03:00:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3009</guid>
		<description>In Corporate America I can look back and recall less than 5 leaders whom I trusted and stand out even today as great leaders. Trust was earned by clear communication, adherence to their word and actions that matched their words. Initial trust is fragile and is easily broken. I earn my customer&#039;s trust by matching my actions to my words.

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Karen Swims last blog post..&lt;a href=&quot;http://feeds.feedburner.com/~r/WordsForHire/~3/409344437/&quot; rel=&quot;nofollow&quot;&gt;3 Reasons Why Purpose is Essential in Business&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>In Corporate America I can look back and recall less than 5 leaders whom I trusted and stand out even today as great leaders. Trust was earned by clear communication, adherence to their word and actions that matched their words. Initial trust is fragile and is easily broken. I earn my customer&#8217;s trust by matching my actions to my words.</p>
<p><abbr><em><abbr><em>Karen Swims last blog post..<a href="http://feeds.feedburner.com/~r/WordsForHire/~3/409344437/" rel="nofollow">3 Reasons Why Purpose is Essential in Business</a></em></abbr></em></abbr></p>
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		<title>By: Jim Gaudet</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3008</link>
		<dc:creator>Jim Gaudet</dc:creator>
		<pubDate>Thu, 02 Oct 2008 15:20:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3008</guid>
		<description>How can you trust a bill that allows for all the persons involved in our current &quot;credit crisis&quot; to be unaccountable for their actions, and to give them more money to try and fix it?

I think if the plan was better we could pass it, but not the way it is. That is wrong. Who in their right mind would give away their money to someone who just lost all their money?

~ Jim

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Jim Gaudets last blog post..PLEASE!!! Stop Re-Shouting Me&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>How can you trust a bill that allows for all the persons involved in our current &#8220;credit crisis&#8221; to be unaccountable for their actions, and to give them more money to try and fix it?</p>
<p>I think if the plan was better we could pass it, but not the way it is. That is wrong. Who in their right mind would give away their money to someone who just lost all their money?</p>
<p>~ Jim</p>
<p><abbr><em><abbr><em>Jim Gaudets last blog post..PLEASE!!! Stop Re-Shouting Me</em></abbr></em></abbr></p>
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		<title>By: Brad Shorr</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3007</link>
		<dc:creator>Brad Shorr</dc:creator>
		<pubDate>Thu, 02 Oct 2008 11:30:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3007</guid>
		<description>Smithsan, I don&#039;t think your link made it through, but it sounds interesting. I&#039;ll bet a lot of companies have come and gone.

Cath, One of my mentors liked to say, &quot;Underpromise and overdeliver.&quot; Unless your business is delivering babies, I think that&#039;s great advice. Speed is always of the essence, and I hold the Web responsible for that!

Alina, Consistency is a great, great point. Unexpected change causes people to freak out. McDonald&#039;s is noted for its consistency. We live near their HQ and training center and I&#039;ve seen the great lengths to which they drill franchisees in an effort to make every restaurant predictable. It works.

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Brad Shorrs last blog post..&lt;a href=&quot;http://www.wordsellinc.com/blog/communication-skills/trust-me/&quot; rel=&quot;nofollow&quot;&gt;Trust Me&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Smithsan, I don&#8217;t think your link made it through, but it sounds interesting. I&#8217;ll bet a lot of companies have come and gone.</p>
<p>Cath, One of my mentors liked to say, &#8220;Underpromise and overdeliver.&#8221; Unless your business is delivering babies, I think that&#8217;s great advice. Speed is always of the essence, and I hold the Web responsible for that!</p>
<p>Alina, Consistency is a great, great point. Unexpected change causes people to freak out. McDonald&#8217;s is noted for its consistency. We live near their HQ and training center and I&#8217;ve seen the great lengths to which they drill franchisees in an effort to make every restaurant predictable. It works.</p>
<p><abbr><em><abbr><em>Brad Shorrs last blog post..<a href="http://www.wordsellinc.com/blog/communication-skills/trust-me/" rel="nofollow">Trust Me</a></em></abbr></em></abbr></p>
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		<title>By: Alina Popescu</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3006</link>
		<dc:creator>Alina Popescu</dc:creator>
		<pubDate>Thu, 02 Oct 2008 10:05:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3006</guid>
		<description>Brad, I think it takes common ground, consideration, transparency and consistency to gain trust. Common ground could mean common interests, values or goals.

I have to say I&#039;m extremely loyal to the brands I can connect to. But that connection in thoughts and ideas never works unless they treat me nicely, deliver what they promised and keep the same level of quality. When things dramatically change, I have to say I rarely trust that company again!

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Alina Popescus last blog post..Romania Has a Big Marketing and PR Problem&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Brad, I think it takes common ground, consideration, transparency and consistency to gain trust. Common ground could mean common interests, values or goals.</p>
<p>I have to say I&#8217;m extremely loyal to the brands I can connect to. But that connection in thoughts and ideas never works unless they treat me nicely, deliver what they promised and keep the same level of quality. When things dramatically change, I have to say I rarely trust that company again!</p>
<p><abbr><em><abbr><em>Alina Popescus last blog post..Romania Has a Big Marketing and PR Problem</em></abbr></em></abbr></p>
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		<title>By: Cath Lawson</title>
		<link>http://www.straightnorth.com/blog/trust-me/comment-page-1/#comment-3005</link>
		<dc:creator>Cath Lawson</dc:creator>
		<pubDate>Thu, 02 Oct 2008 08:40:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=957#comment-3005</guid>
		<description>Hi Brad - trust is really important in any type of business isn&#039;t it.  One way to instantly build it is to do exactly what you say you will.  And also, if things go wrong - sort out the problem right away.

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Cath Lawsons last blog post..&lt;a href=&quot;http://feeds.feedburner.com/~r/SuccessPasscode/~3/407335889/&quot; rel=&quot;nofollow&quot;&gt;An Image Branding Mistake:  I Make It But You Shouldn’t&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Hi Brad &#8211; trust is really important in any type of business isn&#8217;t it.  One way to instantly build it is to do exactly what you say you will.  And also, if things go wrong &#8211; sort out the problem right away.</p>
<p><abbr><em><abbr><em>Cath Lawsons last blog post..<a href="http://feeds.feedburner.com/~r/SuccessPasscode/~3/407335889/" rel="nofollow">An Image Branding Mistake:  I Make It But You Shouldn’t</a></em></abbr></em></abbr></p>
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