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	<title>Comments on: Should Business Copywriters Write for 5th Graders?</title>
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	<link>http://www.straightnorth.com/blog/should-business-copywriters-write-for-5th-graders/</link>
	<description>Internet Marketing, Branding and Web Development for B2B</description>
	<lastBuildDate>Mon, 06 Feb 2012 20:45:41 +0000</lastBuildDate>
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		<title>By: Anonymous</title>
		<link>http://www.straightnorth.com/blog/should-business-copywriters-write-for-5th-graders/comment-page-1/#comment-111</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 14 Feb 2007 11:47:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/uncategorized/should-business-copywriters-write-for-5th-graders/#comment-111</guid>
		<description>As you have an interest in business writing, would you like to review one or both of my eBooks?&lt;br/&gt; &lt;br/&gt;The MAMBA Way To Make Your Words Sell&lt;br/&gt;http://www.bookshaker.com/product_info.php?ref=49&amp;products_id=109&lt;br/&gt; &lt;br/&gt;and&lt;br/&gt; &lt;br/&gt;The Easy Way To Be Brilliant At Business Writing&lt;br/&gt;http://www.bookshaker.com/product_info.php?ref=49&amp;products_id=126&lt;br/&gt; &lt;br/&gt;If so, I will gladly email you a copy of either or both, needless to say FOC. &lt;br/&gt; &lt;br/&gt;I look forward to hearing from you.&lt;br/&gt;&lt;br/&gt;SUZE</description>
		<content:encoded><![CDATA[<p>As you have an interest in business writing, would you like to review one or both of my eBooks?</p>
<p>The MAMBA Way To Make Your Words Sell<br /><a href="http://www.bookshaker.com/product_info.php?ref=49&#038;products_id=109" rel="nofollow">http://www.bookshaker.com/product_info.php?ref=49&#038;products_id=109</a></p>
<p>and</p>
<p>The Easy Way To Be Brilliant At Business Writing<br /><a href="http://www.bookshaker.com/product_info.php?ref=49&#038;products_id=126" rel="nofollow">http://www.bookshaker.com/product_info.php?ref=49&#038;products_id=126</a></p>
<p>If so, I will gladly email you a copy of either or both, needless to say FOC. </p>
<p>I look forward to hearing from you.</p>
<p>SUZE</p>
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		<title>By: Anonymous</title>
		<link>http://www.straightnorth.com/blog/should-business-copywriters-write-for-5th-graders/comment-page-1/#comment-110</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Mon, 12 Feb 2007 20:19:00 +0000</pubDate>
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		<description>I agree. All these things make writing more accessible to a wider audience. They also make it punchier for people who normally read wordy, academic or marketing blurbs.&lt;br/&gt;&lt;br/&gt;I&#039;ve been thinking a lot recently about why people write badly when they are generally able to communicate really well in the pub with a beer in their hand.  I think it&#039;s because they want to sound big and clever, like the people who write all the other badly-written stuff that surrounds them; not realising that it is badly written.</description>
		<content:encoded><![CDATA[<p>I agree. All these things make writing more accessible to a wider audience. They also make it punchier for people who normally read wordy, academic or marketing blurbs.</p>
<p>I&#8217;ve been thinking a lot recently about why people write badly when they are generally able to communicate really well in the pub with a beer in their hand.  I think it&#8217;s because they want to sound big and clever, like the people who write all the other badly-written stuff that surrounds them; not realising that it is badly written.</p>
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