Comments on: Shifting Values Support Business Blogs http://www.straightnorth.com/blog/shifting-values-support-business-blogs/ Internet Marketing, Branding and Web Development for B2B Mon, 06 Feb 2012 20:45:41 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Brad Shorr http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1652 Brad Shorr Fri, 30 May 2008 12:02:58 +0000 http://www.wordsellinc.com/?p=704#comment-1652 Hi Larry, companies can minimize the risks of open communication by preparing well before they start blogging, especially thinking carefully about what they're going to write about and how, how they'll handle comments, and in some cases discussions with an attorney specializing in internet law. As you say, being well prepared is being professional. Hi Larry, companies can minimize the risks of open communication by preparing well before they start blogging, especially thinking carefully about what they’re going to write about and how, how they’ll handle comments, and in some cases discussions with an attorney specializing in internet law. As you say, being well prepared is being professional.

]]> By: Larry Hendrick http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1651 Larry Hendrick Fri, 30 May 2008 01:15:38 +0000 http://www.wordsellinc.com/?p=704#comment-1651 Yes Me too I think "most companies have a ways to go" is an understatement. raises it (within reason) No Maybe Brad, there are a lot of good questions contained in this article. For me, I don't think being a well prepared professional ever goes out of style (like some of my ties), but you're right, business is changing and we need to be open and receptive to what that brings. I've been business blogging for several years (as have others) and it does change the perception by customers of an organization. The openness can bring about trust or it can destroy it ... that's the risk, but the reward is great. Great post. Yes
Me too
I think “most companies have a ways to go” is an understatement.
raises it (within reason)
No
Maybe
Brad, there are a lot of good questions contained in this article. For me, I don’t think being a well prepared professional ever goes out of style (like some of my ties), but you’re right, business is changing and we need to be open and receptive to what that brings.

I’ve been business blogging for several years (as have others) and it does change the perception by customers of an organization. The openness can bring about trust or it can destroy it … that’s the risk, but the reward is great. Great post.

]]> By: Brad Shorr http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1650 Brad Shorr Thu, 29 May 2008 20:00:00 +0000 http://www.wordsellinc.com/?p=704#comment-1650 Hi Chris, thanks for stopping by Word Sell, and thanks for putting this whole question of blogs into a larger context. Blogs are certainly a means to an end, already one of many ways people can connect using technology. Hi Chris, thanks for stopping by Word Sell, and thanks for putting this whole question of blogs into a larger context. Blogs are certainly a means to an end, already one of many ways people can connect using technology.

]]> By: Chris Baggott http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1649 Chris Baggott Thu, 29 May 2008 19:19:27 +0000 http://www.wordsellinc.com/?p=704#comment-1649 Wait! :-) At the end this isn't about 'blogging', this is about people. Business was always done between people until recent history. The abborhation isn't blogging, it's basically the past 60 years where we focused on faceless institutions, Brands, and Mass Marketing. All blogging does is enable organizations to introduce human-ness to build real relationships. Edeman puts out an annual 'Trust Barometer' the results of this years study was people trust "People like them". Richard Edelman himself says that employees are 5 times more credible than CEO's. So looking out 10 years isn't about blogs or no bogs..it's more about the continual march back to human-ness. Chris Baggott CEO Compendium Blogware www.compendiumblogware.com Wait! :-)

At the end this isn’t about ‘blogging’, this is about people. Business was always done between people until recent history. The abborhation isn’t blogging, it’s basically the past 60 years where we focused on faceless institutions, Brands, and Mass Marketing.

All blogging does is enable organizations to introduce human-ness to build real relationships. Edeman puts out an annual ‘Trust Barometer’ the results of this years study was people trust “People like them”. Richard Edelman himself says that employees are 5 times more credible than CEO’s.

So looking out 10 years isn’t about blogs or no bogs..it’s more about the continual march back to human-ness.

Chris Baggott
CEO
Compendium Blogware
http://www.compendiumblogware.com

]]> By: Brad Shorr http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1648 Brad Shorr Thu, 29 May 2008 17:19:39 +0000 http://www.wordsellinc.com/?p=704#comment-1648 Joanna, glad you and I are wearing the same glasses! Joanna, glad you and I are wearing the same glasses!

]]> By: Joanna Young http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1647 Joanna Young Thu, 29 May 2008 17:07:56 +0000 http://www.wordsellinc.com/?p=704#comment-1647 Brad, some great points here about changes in business and the read across to blog principles, values and practice... I don't think it's just you with blog coloured glasses... and if it is - well they suit you :-) Joanna Brad, some great points here about changes in business and the read across to blog principles, values and practice… I don’t think it’s just you with blog coloured glasses… and if it is – well they suit you :-)

Joanna

]]> By: Brad Shorr http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1646 Brad Shorr Thu, 29 May 2008 14:58:35 +0000 http://www.wordsellinc.com/?p=704#comment-1646 Robert, whew, you're asking a tough question if you want to look 10 years ahead. However things turn out, I'll bet it will be far different from anything we can imagine now. Robert, whew, you’re asking a tough question if you want to look 10 years ahead. However things turn out, I’ll bet it will be far different from anything we can imagine now.

]]> By: Robert Hruzek http://www.straightnorth.com/blog/shifting-values-support-business-blogs/comment-page-1/#comment-1645 Robert Hruzek Thu, 29 May 2008 12:28:36 +0000 http://www.wordsellinc.com/?p=704#comment-1645 First of all, there's nothing wrong with a nice pair of blog-colored glasses. They frame the face rather nicely, don't you think? I think you're right about the changing face of business. You've captured these points rather well. But what concerns me (in an intellectual sort of way, since there's nothing I can do about it) is - what's next? I mean, 10 years ago most of us hadn't even heard of blogs! What will the landscape look like in another 10 years? Gettin' kinda hard to keep up! First of all, there’s nothing wrong with a nice pair of blog-colored glasses. They frame the face rather nicely, don’t you think?

I think you’re right about the changing face of business. You’ve captured these points rather well.

But what concerns me (in an intellectual sort of way, since there’s nothing I can do about it) is – what’s next? I mean, 10 years ago most of us hadn’t even heard of blogs!

What will the landscape look like in another 10 years? Gettin’ kinda hard to keep up!

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