9/20/2007
Improving Your Marketing Reach with E-Newsletters
Some businesses tend to think that creating a newsletter is a waste of time, that no one really reads them, or that they are already covered by their blogs or articles. Those things may be true some of the time, but not all of the time. As an avid reader (and sender) of e-newsletters myself, I tend to think that your market or customers may find it useful to hear from you without needing to go to your site.
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