Comments on: Fix Your Content Strategy with a Web Site Evaluation

By: Brad Shorr

Brad Shorr — Wed, 10 Dec 2008 16:15:57 +0000

Hi Blog expert, True for most people I know. Content seems to stymie a lot of folks, in many cases simply because they don't like to write. Brad Shorrs last blog post..Fix Your Content Strategy with a Web Site Evaluation

By: Blog expert

Blog expert — Wed, 10 Dec 2008 16:11:01 +0000

I definitely agree with you. I think it is difficult to try to change your content strategy at any point in the game. I think that will probably be the hardest part for anyone. Now if you are able to do that than any of your strategies can be changed easily. Blog experts last blog post..Digg Headlines That Work

By: Brad Shorr

Brad Shorr — Wed, 10 Dec 2008 15:36:03 +0000

Karen, CMS is definitely the way of the future. I'll bet CMS vendors are going to enjoy a prosperous 2009 regardless of the economy. Brad Shorrs last blog post..Fix Your Content Strategy with a Web Site Evaluation

By: Karen Swim

Karen Swim — Wed, 10 Dec 2008 15:25:41 +0000

Brad, I agree that a periodic review and refresh is always needed. In addition to business changes, there is always a need to disseminate fresh information. I think this is one of the reasons people are moving to content management systems as opposed to the traditional static sites. You can update more frequently without the hassle of a major overhaul. I think your service is a great value for corporations and individuals! Karen Swims last blog post..I Gave at the Office

By: Brad Shorr

Brad Shorr — Wed, 10 Dec 2008 13:28:41 +0000

Joanna, Yes, I'm definitely interested in promoting my services, but genuinely feel this is a good practice whether someone engages me or someone else. It's so helpful to get an outsider's opinion. Brad Shorrs last blog post..Fix Your Content Strategy with a Web Site Evaluation

By: Joanna Young

Joanna Young — Wed, 10 Dec 2008 13:21:33 +0000

Brad, it might be fresh but other things are bound to have moved on, so yes I think reviewing it often would be a good idea. Nice way to talk about the services you offer without a direct sales pitch by the way! Joanna Youngs last blog post..When Adjectives are Necessary

By: Brad Shorr

Brad Shorr — Wed, 10 Dec 2008 13:18:09 +0000

Robert, Good question ... On a business Web site, what often happens is business goals change, new products/services develop, the market or competitive landscape changes, etc. All of a sudden the message is out of sync with what the company is trying to do or who they're trying to talk to. On a blog like yours, do any of those changes occur? I don't know. The problem I see with blogs is they're always coming out with new widgets, new widget designs, etc., so you start feeling "old fashioned" unless you have all the "in" stuff. Brad Shorrs last blog post..Fix Your Content Strategy with a Web Site Evaluation

By: Robert Hruzek

Robert Hruzek — Wed, 10 Dec 2008 13:12:25 +0000

I've often wondered that myself, Brad. So far, my site has only been around about 2-1/2 years, but during that time I've completely redesigned it twice! Each time, it feels perfect. Ironically, by the time I do it again, it's perfect again. Which leads to the inevitable conclusion that something about the old site was, well, old! Sure it's old to me, but to those who are just coming in for the first time, it's still fresh. How do you combat the "familiarity" bug? Or is it best to refresh things no matter what? Just wonderin' out loud... Robert Hruzeks last blog post..In Honor of the Unsung