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	<title>Comments on: 10 Reasons Why Advertising on Facebook is Simple and Profitable – Part 2</title>
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	<description>Internet Marketing, Branding and Web Development for B2B</description>
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		<title>By: Jeanne Dininni</title>
		<link>http://www.straightnorth.com/blog/facebook-advertising-agency/comment-page-1/#comment-7642</link>
		<dc:creator>Jeanne Dininni</dc:creator>
		<pubDate>Wed, 28 Jul 2010 17:42:49 +0000</pubDate>
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		<description>Good point, Brad. Increasing relevance is certainly one attractive feature of Facebook ads. It&#039;s also one great reason to click and/or &quot;Like&quot; the ads that interest us. Thanks for pointing it out.</description>
		<content:encoded><![CDATA[<p>Good point, Brad. Increasing relevance is certainly one attractive feature of Facebook ads. It&#8217;s also one great reason to click and/or &#8220;Like&#8221; the ads that interest us. Thanks for pointing it out.</p>
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		<title>By: Brad Shorr</title>
		<link>http://www.straightnorth.com/blog/facebook-advertising-agency/comment-page-1/#comment-7641</link>
		<dc:creator>Brad Shorr</dc:creator>
		<pubDate>Wed, 28 Jul 2010 16:19:09 +0000</pubDate>
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		<description>Jeanne, Cath - Personally I don&#039;t mind advertising all that much if it&#039;s relevant. The problem with most display ads is they are irrelevant, and hence, annoying. Most of the FB ads I see are interesting, and by interacting with the ads I can let FB know my preferences. Over time, ads become more and more relevant, similar to how Amazon book recommendations become more precise as you rate items.</description>
		<content:encoded><![CDATA[<p>Jeanne, Cath &#8211; Personally I don&#8217;t mind advertising all that much if it&#8217;s relevant. The problem with most display ads is they are irrelevant, and hence, annoying. Most of the FB ads I see are interesting, and by interacting with the ads I can let FB know my preferences. Over time, ads become more and more relevant, similar to how Amazon book recommendations become more precise as you rate items.</p>
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		<title>By: Jeanne Dininni</title>
		<link>http://www.straightnorth.com/blog/facebook-advertising-agency/comment-page-1/#comment-7640</link>
		<dc:creator>Jeanne Dininni</dc:creator>
		<pubDate>Wed, 28 Jul 2010 04:25:34 +0000</pubDate>
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		<description>Hi, Cath! That&#039;s so true. When our Facebook friends Like something on the site, we usually assign a great deal more credibility to that item. It&#039;s only natural. And what better way to get our attention -- and get into our good graces -- than to have our friends Like a piece of content (whether it be an ad or any other type of content ), thereby encouraging us to do the same. Somehow, we rarely see it as an intrusion when an ad or other item is &quot;recommended&quot; by a friend via the Like button.  As you&#039;ve said, we simply don&#039;t see ourselves as being &quot;advertised at&quot; -- and there&#039;s real value in getting the consumer&#039;s attention without resorting to the &quot;annoyance factor&quot; that&#039;s so prevalent in so many types of advertising.

Thanks for your input!</description>
		<content:encoded><![CDATA[<p>Hi, Cath! That&#8217;s so true. When our Facebook friends Like something on the site, we usually assign a great deal more credibility to that item. It&#8217;s only natural. And what better way to get our attention &#8212; and get into our good graces &#8212; than to have our friends Like a piece of content (whether it be an ad or any other type of content ), thereby encouraging us to do the same. Somehow, we rarely see it as an intrusion when an ad or other item is &#8220;recommended&#8221; by a friend via the Like button.  As you&#8217;ve said, we simply don&#8217;t see ourselves as being &#8220;advertised at&#8221; &#8212; and there&#8217;s real value in getting the consumer&#8217;s attention without resorting to the &#8220;annoyance factor&#8221; that&#8217;s so prevalent in so many types of advertising.</p>
<p>Thanks for your input!</p>
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		<title>By: Cath Lawson</title>
		<link>http://www.straightnorth.com/blog/facebook-advertising-agency/comment-page-1/#comment-7639</link>
		<dc:creator>Cath Lawson</dc:creator>
		<pubDate>Tue, 27 Jul 2010 23:49:15 +0000</pubDate>
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		<description>Hi Jeanne - I hadn&#039;t really considered Facebook advertising at all, until you began this series.  But now I can see the benefits.

As a consumer, when I see that a friend has liked something that sounds interesting and I check it out, I don&#039;t see it as an ad.  I just assumed they were all fan pages.  And I guess that is a good thing, as you don&#039;t feel as though you&#039;re being advertised at.</description>
		<content:encoded><![CDATA[<p>Hi Jeanne &#8211; I hadn&#8217;t really considered Facebook advertising at all, until you began this series.  But now I can see the benefits.</p>
<p>As a consumer, when I see that a friend has liked something that sounds interesting and I check it out, I don&#8217;t see it as an ad.  I just assumed they were all fan pages.  And I guess that is a good thing, as you don&#8217;t feel as though you&#8217;re being advertised at.</p>
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