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	<title>Comments on: Business Blog as Base of Operations for Online Marketing</title>
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	<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/</link>
	<description>Internet Marketing, Branding and Web Development for B2B</description>
	<lastBuildDate>Mon, 06 Feb 2012 20:45:41 +0000</lastBuildDate>
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		<title>By: anthony</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4840</link>
		<dc:creator>anthony</dc:creator>
		<pubDate>Fri, 08 Jan 2010 05:01:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4840</guid>
		<description>How To Make money with affiliate programs Today. Affiliate marketing is the easier and probably the most effective method to make money from the internet. It is basically, a kind of selling technique where potential buyers from your website are directed to the websites of sellers. For every click, the website owner gets a small commission</description>
		<content:encoded><![CDATA[<p>How To Make money with affiliate programs Today. Affiliate marketing is the easier and probably the most effective method to make money from the internet. It is basically, a kind of selling technique where potential buyers from your website are directed to the websites of sellers. For every click, the website owner gets a small commission</p>
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	<item>
		<title>By: Brad Shorr</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4839</link>
		<dc:creator>Brad Shorr</dc:creator>
		<pubDate>Mon, 17 Aug 2009 10:53:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4839</guid>
		<description>Hi Ricky, Testing is one path to brilliance - that&#039;s what&#039;s left after you&#039;ve tried everything else.</description>
		<content:encoded><![CDATA[<p>Hi Ricky, Testing is one path to brilliance &#8211; that&#8217;s what&#8217;s left after you&#8217;ve tried everything else.</p>
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	<item>
		<title>By: Ricky</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4838</link>
		<dc:creator>Ricky</dc:creator>
		<pubDate>Mon, 17 Aug 2009 02:26:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4838</guid>
		<description>I love the concept of “stress testing” ideas. If more people did this we just might see a shift from mediocre-at-best ideas toward a bit of brilliance.</description>
		<content:encoded><![CDATA[<p>I love the concept of “stress testing” ideas. If more people did this we just might see a shift from mediocre-at-best ideas toward a bit of brilliance.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: replica watches</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4837</link>
		<dc:creator>replica watches</dc:creator>
		<pubDate>Wed, 12 Aug 2009 11:49:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4837</guid>
		<description>&lt;a href=&quot;http://www.watchmvp.com/Tag-Heuer.html&quot; rel=&quot;nofollow&quot;&gt;Tag Heuer watches&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://www.watchmvp.com/Tag-Heuer.html" rel="nofollow">Tag Heuer watches</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Use Twitter to Lay Groundwork for Your Business Blog : Word Sell, Inc.</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4836</link>
		<dc:creator>Use Twitter to Lay Groundwork for Your Business Blog : Word Sell, Inc.</dc:creator>
		<pubDate>Mon, 20 Jul 2009 10:13:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4836</guid>
		<description>[...] I described a business blog as your base of operations for online marketing. In the past, I&#8217;ve advised companies to jump in and start blogging. But now I&#8217;m [...]</description>
		<content:encoded><![CDATA[<p>[...] I described a business blog as your base of operations for online marketing. In the past, I&#8217;ve advised companies to jump in and start blogging. But now I&#8217;m [...]</p>
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	<item>
		<title>By: Shortcuts to Internet Millions</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4835</link>
		<dc:creator>Shortcuts to Internet Millions</dc:creator>
		<pubDate>Fri, 05 Jun 2009 05:51:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4835</guid>
		<description>Hi! I was looking around for some thing like that on the net for my college studies. I’m also a part of Jeff Paul’s program. His system has helped my friend even when he purchased the system.</description>
		<content:encoded><![CDATA[<p>Hi! I was looking around for some thing like that on the net for my college studies. I’m also a part of Jeff Paul’s program. His system has helped my friend even when he purchased the system.</p>
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		<title>By: John Beck Review</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4834</link>
		<dc:creator>John Beck Review</dc:creator>
		<pubDate>Wed, 27 May 2009 04:12:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4834</guid>
		<description>I’ve been reading your post and found it interesting! I’ve read almost all your blog posts. I even run a blog on Real Estate and John Beck’s program. Thanks for the post.</description>
		<content:encoded><![CDATA[<p>I’ve been reading your post and found it interesting! I’ve read almost all your blog posts. I even run a blog on Real Estate and John Beck’s program. Thanks for the post.</p>
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		<title>By: Physics and Ideation: When Does A Breakthrough Idea Become An Acceptable Idea? &#8211; Frog Blog</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4833</link>
		<dc:creator>Physics and Ideation: When Does A Breakthrough Idea Become An Acceptable Idea? &#8211; Frog Blog</dc:creator>
		<pubDate>Mon, 20 Apr 2009 22:12:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4833</guid>
		<description>[...] Encourage angry comments publicly on your website? [...]</description>
		<content:encoded><![CDATA[<p>[...] Encourage angry comments publicly on your website? [...]</p>
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	<item>
		<title>By: Brad Shorr</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4832</link>
		<dc:creator>Brad Shorr</dc:creator>
		<pubDate>Wed, 15 Apr 2009 11:07:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4832</guid>
		<description>Hi Rosa, Thank you for your thoughtful comment, and for steering readers this way. No question that site navigation is a make or break element of any part of a firm&#039;s web presence. In my website content evaluations, navigation generally winds up getting almost as much attention as the content itself, indicating that achieving excellence in site navigation is no easy matter. I&#039;d love to see an example of a WordPress template with a hard to find Home link - I&#039;m surprised to hear that.

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Brad Shorrs last blog post..&lt;a href=&quot;http://www.wordsellinc.com/blog/how-to-write-a-website/the-contact-page-how-to-write-a-website-chapter-4/&quot; rel=&quot;nofollow&quot;&gt;The Contact Page - How to Write a Website, Chapter 4&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Hi Rosa, Thank you for your thoughtful comment, and for steering readers this way. No question that site navigation is a make or break element of any part of a firm&#8217;s web presence. In my website content evaluations, navigation generally winds up getting almost as much attention as the content itself, indicating that achieving excellence in site navigation is no easy matter. I&#8217;d love to see an example of a WordPress template with a hard to find Home link &#8211; I&#8217;m surprised to hear that.</p>
<p><abbr><em><abbr><em>Brad Shorrs last blog post..<a href="http://www.wordsellinc.com/blog/how-to-write-a-website/the-contact-page-how-to-write-a-website-chapter-4/" rel="nofollow">The Contact Page &#8211; How to Write a Website, Chapter 4</a></em></abbr></em></abbr></p>
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	<item>
		<title>By: Rosa Say</title>
		<link>http://www.straightnorth.com/blog/business-blog-as-base-of-operations-for-online-marketing/comment-page-1/#comment-4831</link>
		<dc:creator>Rosa Say</dc:creator>
		<pubDate>Wed, 15 Apr 2009 01:46:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordsellinc.com/?p=1133#comment-4831</guid>
		<description>Aloha Brad, I want you to be right, because I agree with you on this: Business transactions happen with relationship currency. I am also all for the ‘power of the blog’ and the personality showcase it can potentially be. I can understand why this works for you in your business, yet I still think that knowing your customer profile and preferences, and the customer path if and when they buy from you must be the ultimate qualifier.

As I mentioned to you briefly on Twitter, I’ve talked about your post with a few people in regard to better understanding exactly who they serve when they are bloggers, and if there are degrees of separation at play between readers, influencers, and decision-makers. I’ll use myself as an example: I consider myself a business blogger, however up to now, those who will read and comment for me are largely not those who are my paying customers. That said, I am fully aware of how my sites are portals with different entry points and their own customer paths.

Website appearances today disguise a vast array of different user platforms, and so you can have just about whatever you want on your landing page, but in my opinion the ease of navigation trumps everything – you might recall me ranting before about how hard it can be to find a home page link once you get deeper into WordPress templates. Also, dot com still has much more cache than dot com/blog. I guess what I am saying is that I am adding something in between your two points this way:
1.	Develop a relationship
2.	Make it very easy for a potential customer to learn more about you and interact with you
3.	Start buying

&lt;abbr&gt;&lt;em&gt;&lt;abbr&gt;&lt;em&gt;Rosa Says last blog post..&lt;a href=&quot;http://feedproxy.google.com/~r/TalkingStoryWithSayLeadershipCoaching/~3/6iI01J8nUhA/when-made-to-stick-will.html&quot; rel=&quot;nofollow&quot;&gt;When Made to Stick Will&lt;/a&gt;&lt;/em&gt;&lt;/abbr&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Aloha Brad, I want you to be right, because I agree with you on this: Business transactions happen with relationship currency. I am also all for the ‘power of the blog’ and the personality showcase it can potentially be. I can understand why this works for you in your business, yet I still think that knowing your customer profile and preferences, and the customer path if and when they buy from you must be the ultimate qualifier.</p>
<p>As I mentioned to you briefly on Twitter, I’ve talked about your post with a few people in regard to better understanding exactly who they serve when they are bloggers, and if there are degrees of separation at play between readers, influencers, and decision-makers. I’ll use myself as an example: I consider myself a business blogger, however up to now, those who will read and comment for me are largely not those who are my paying customers. That said, I am fully aware of how my sites are portals with different entry points and their own customer paths.</p>
<p>Website appearances today disguise a vast array of different user platforms, and so you can have just about whatever you want on your landing page, but in my opinion the ease of navigation trumps everything – you might recall me ranting before about how hard it can be to find a home page link once you get deeper into WordPress templates. Also, dot com still has much more cache than dot com/blog. I guess what I am saying is that I am adding something in between your two points this way:<br />
1.	Develop a relationship<br />
2.	Make it very easy for a potential customer to learn more about you and interact with you<br />
3.	Start buying</p>
<p><abbr><em><abbr><em>Rosa Says last blog post..<a href="http://feedproxy.google.com/~r/TalkingStoryWithSayLeadershipCoaching/~3/6iI01J8nUhA/when-made-to-stick-will.html" rel="nofollow">When Made to Stick Will</a></em></abbr></em></abbr></p>
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